# Sergei Golubev

> Entrepreneurial UX designer in London. Always building something.

## About

Sergei Golubev is a UX designer and entrepreneur based in London with over 20 years of experience and 1000+ clients, from Microsoft to NHS.

He has founded over 10 startups of his own, including The School of UX, The UX Conf, ViaInvoice, and Grandmalytics.

- Email: sergei@sgolubev.com
- LinkedIn: https://uk.linkedin.com/in/sergeigolubev/
- YouTube: https://www.youtube.com/schoolofux/
- Website: https://sgolubev.com

## Current projects

- [Grandmalytics](https://grandmalytics.com) – conversational web analytics you can ask questions to in plain English
- [ViaInvoice](https://viainvoice.co.uk) – B2B invoicing platform to accept payments on websites via invoice
- [#TheUXJobs](https://theuxjobs.com) – design roles in the UK hand-picked from LinkedIn
- [A Very Good Boy](https://averygoodboy.co.uk) – a co-op game with a shepherd dog
- [The School of UX](https://schoolofux.com) – UX design and AI training in London and remotely. Rated "Excellent" on Trustpilot. Selected by the Department for Education to run nationwide bootcamps
- [TheUXConf](https://theuxconf.com) – "No slides. No waffle" UX design conference in London. Speakers from Meta to Uber. Iconic venues like the Design Museum and Southbank Centre
- [Certificatus](https://certificatus.com) – home sweet home for your training certificates
- [Two Variants](https://twovariants.com) – A/B testing platform with visual editor
- [Pixel Takeaway](https://pixeltakeaway.com) – Pragmatic UX and UI design services since 2003. Facts-based and data-driven. Over 4000 clients: from Microsoft to NHS and Mayor of London
- [LaunchBench](https://launchbench.co.uk) – platform for freelancers with CRM, invoicing and business management tools
- [AdRoaster](https://adroaster.com) – service to improve ROAS of Meta, Google and LinkedIn ad campaigns
- [Portfolio Feedback](https://portfoliofeedback.com) – personalised review of designer's portfolios with annotated visuals

## Older projects

- Life You Deserve – an online platform for over 55s to find new experiences in the UK
- Guess UI – an online game to recognise User Interfaces
- The Design Quiz – website for testing UX, UI and graphic design knowledge

- User Interface Museum – a website for exploring how UI design evolved over time
- ProtoPaper – a physical UI prototyping kit for everyone to be able to collaborate on design (even non-designers)
- UXmeter – a website for measuring UX of web design with UX points
- Time Lens – a website to see what the street you grew up on looked like back then
- Let's Try Sports – an online platform for finding sports activities
- Tradex – a concept for a FX trading app used in investment banking
- RouteFinder – a website for exploring hiking and cycling routes
- Polyglot – a translator app for Apple Watch, selected for the launch of Watch App Store
- UX Reviewer – an online service for design feedback
- Drawsy – an online platform for bespoke caricatures and portraits
- Let's Try Arts – an online platform for finding creative activities in the UK
- UX Overflow – a forum for designers to find answers in UX, UI and Service Design
- CV Stylist – an online service for résumé redesign
- Pixel Takeaway – an online marketplace for custom art
- AppTracker – an analytics app for Windows Phone app store
- Polyglot – a translator app for Windows Phone that even speaks Klingon
- ModernPad – a concept of a touch-friendly notes app for Windows 10
- Just Jigsaw – a puzzle app for iPad, selected for the launch of App Store
- Gift Finder – a gift finding app on Valentine's Day for iPhone
- Tunee – a concept of a music sharing service across numerous music streaming platforms
- History of Cyberculture – a website for IEEE competition

## Clients

Microsoft, Heathrow, British Gas, BNP Paribas, Societe Generale, Universal, Ministry of Defence, Post Office, University of Nottingham, and many more.

## My story

Read the full story at https://sgolubev.com/my-story.html – from how Sergei started as a web developer in 1999 and met Jony Ive, to his favourite design exhibitions, his Spotify playlist and a roast lamb recipe (adapted from the original Q&A with the Design Museum in 2020).